WordPress Success Story
Urban Shutters and Blinds.
WEBSITE - WORDPRESS
About Urban Shutters and Blinds
Urban Shutters and Blinds is a trusted name in high-quality, stylish, and affordable window furnishings across Victoria, Australia. From sleek indoor blinds to elegant curtains, outdoor blinds, plantation shutters, and secure roller shutters—Urban Shutters enhances both the look and functionality of modern homes. Their products are built to reduce energy costs, offer privacy, and add timeless charm to every space.
Timeline
Client had a strict deadline to deliver the website within 5 Working days.
Requirement Gathering
4th March 2024
Development Completed
10th March 2024
Go Live
16th March 2024
Project’s
scope
Urban Shutters and Blinds approached us to create a refreshed, high-performing website that would streamline customer inquiries, boost trust, and better represent their extensive range of home solutions.
Before the redesign, the brand’s website lacked a strong visual identity and intuitive navigation. Our goal was to craft a modern, mobile-optimized website that could help convert casual visitors into clients—while clearly communicating the brand’s values of affordability, quality, and service excellence.
Exceptional Mobile Responsiveness
Design-Driven Development
Enhanced SEO Performance
WordPress CMS with Elementor Pro Builder
Designs
Approach
The Urban Shutters website was built with clarity and conversion in mind. We implemented a modular design approach using a streamlined layout system with Elementor.
We adopted a professional yet welcoming aesthetic—neutral colors, bold CTAs, and clear typography—to reflect the trustworthiness and local roots of the brand. Micro-interactions were added to keep users engaged without slowing down performance.
From start to finish, our design team ensured every pixel aligned with Urban Shutters’ promise of quality craftsmanship and service.
About Breath Beauty
Challenges and Solutions
01. Design Challenges
Product Communication Given the wide range of offerings—from indoor blinds to roller shutters—we needed to make the browsing experience intuitive without overwhelming the user. Each category was treated like a mini landing page, optimized with visuals and short-form descriptions.
02. Strict Deadline Challenge
Customer Journey Simplification Urban Shutters prides itself on a smooth 4-step customer process. We transformed this into an interactive, visual section that’s easy to understand, setting expectations and removing any guesswork for first-time buyers.
Outcome
The redesigned website became an instant asset for the Urban Shutters team. With improved speed, responsiveness, and user journey, the brand saw increased inquiries and engagement from both mobile and desktop users.
The website now reflects Urban Shutters’ commitment to quality, affordability, and excellent service—creating a strong foundation for continued growth in the Australian home improvement market.